A Free Webinar with Impact PR
Did you know that nonprofits with strategic PR approaches see significantly higher donor engagement than those without? This workshop is perfect for leaders seeking to strengthen their organization’s visibility and turn everyday achievements into powerful fundraising opportunities.
Many nonprofits struggle to identify what makes their work newsworthy, missing countless opportunities to amplify their impact and attract new supporters.
Impact PR & Communications’ experts will break down the essential strategies for recognizing news potential in your daily work and leveraging major gifts as catalysts for broader community support. Participants will walk away with proven frameworks for media engagement, professional templates, and helpful storytelling tactics to garner momentum-building news stories.
Takeaways
- Learn what makes nonprofit work truly newsworthy and how to spot story opportunities
- Master the art of timing: when and how to announce donations, program launches, and milestones
- Understand how to craft compelling narratives that attract both media attention and donor interest
- Access professional templates for press releases
Presenters
Filomena Fanelli is the CEO and founder of Impact PR & Communications, an award-winning public relations firm that was named the U.S. Small Business Administration’s Woman-Owned Business of the Year in the New York Metro District in 2024. She has been a Dutchess County resident all of her life and a PR leader for more than two decades. Most recently, she was one of 50 women honored by City & State at its Above & Beyond: Women Awards. Kayla Hannemann is a Senior Account Executive at Impact PR & Communications, where she advises nonprofit, banking and finance, and professional service organizations. She has led workshops on marketing, social media and PR for the Women’s Enterprise Development Center and co-presented workshops for Dutchess Tourism, Warwick Valley Chamber of Commerce, and the United Way of the Dutchess-Orange Region.
About the Series
The Community Foundations of the Hudson Valley offers a series of capacity-building trainings designed to strengthen local nonprofits through practical skill development, peer learning, and access to expert resources. These sessions help organizations grow more resilient, sustainable, and effective in serving their communities.
Photo: The Highlands Current
